Insights

State and federal regulators are taking a hard look at recent innovations in the financial services consumer experience, including gamification and other features to capture the attention of and engagement from the next generation of consumers.

Partner and chair of Nelson Mullins’ Financial Services Regulatory practice, Brad Rustin recently joined the Emerging Litigation Podcast to discuss the unique challenges traditional technology providers and digital brokerage face amid increasing competition for consumer attention. Rustin discussed the litigation landscape around these issues, and the need for financial services companies and regulators to balance the scales as more and more retail customers (many young and inexperienced) realize that securities involve market risks.

Rustin began his career as a litigator focusing on consumer financial services litigation and defense of regulatory claims against chartered and non-chartered financial institutions, finance entities, and money services business. As the regulatory environment facing financial institutions has changed and increased in complexity, he now spends most of his time counseling financial institutions in regulatory matters, including strategic agreements, product development, and operational compliance.

To listen to his interview, please visit the Emerging Litigation Podcast here.

Established in 1897, Nelson Mullins has more than 800 attorneys and government relations professionals with offices in 11 states and Washington, D.C. For more information on the firm, go to www.nelsonmullins.com.